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4th EDITION: AMSTERDAM - ITALIAN CULTURAL INSTITUTE
3rd MARCH 2010
We are what we eat.
This Dutch-Italian edition deserves a new logo...
insert herebelow your proposal before 5th februrary 2010
In this video by the awesome Liborio Butera, some excerpts from the past edition.
A BarCamp is an ad-hoc gathering born from the desire for people to share and learn in an open environment. It is an intense event with discussions, demos, and interaction from attendees.
Event details
When: March 3rd, from 10 AM till 19 PM
Where: Italian Cultural Institute, Keizersgracht 564 - 1017EM Amsterdam, The Netherlands
The questions we'll try to answer during this FOODCAMP
Good food on the Internet: is there any?
With the overload of misleading or false information (ads, biased media, corporate sites or blogs), the customer feels to wander in a noisy labyrinth of choices and needs trustworhty info*
Italian a small farms and the "km 0" of the communication: is this the only way to preserve Italian agricultural biodiversity?
Therefore, today it is more and more difficult to answer this simple question: Where does the food in my plate come from and how it is made?
Can the internet help the consumers ti undestand that a curved zucchini has the same taste (if not better) than a straight one?
Is it possible that the web sparks a green revolution?
* According to an IBM study, 77 percent of eaters want more information about the content of the food products they purchase, and 76 percent would like more information about its origin. 74 percent are willing to dig deeper and seek more data about how the food products are grown, processed and manufactured. And, by the way, why on earth IBM, the multi-billion giant of IT, is concerned with what people think of today's food?!?
We would like to discuss openly and without prejudice this subject, trying to understand where we are today, where are we going, and what we could do about it.
If you arrive in train (e.g. from the Schipol airport):
From the Railway Station Amesterdam Central take tram number 1 or 2 or 5
and get off at Keizersgracht, the Institute is three minutes walk along
Keizersgracht at n. 564.
If you arrive by car
If you don't know Amsterdam, the best thing is using a GPS. Consider that in the area of the Institute it is possible to park the car only in the authorized paid parking lots. There are plenty.
Sponsors
............
Schedule
Morning The Foodcamp4 starts at 10.00 am
Lunch 1.00 pm
Afternoon The afternoon session begins at 2.00 pm
Dinner nothing planned yet
Evening/Party nothing planned yet
Proposed Sessions
In the spirt of the barcamp everyone is welcome to participate and pitch. The only rule is that the pitches must last no more than 15 minutes. Beyond this time limit, pitches will be brutally interrupted! :-)
The "agricultural side" of the net: fruitful soil for the Italian micro farms (francesco travaglini)
add your speech...
Topics I would like to hear about
The real Italian food on the Internet: is there any?
Has the web 2.0 had any influence on the way we buy and eat food? What is next (if anything)?
How to communicate wine (and food) in the web.
Do Venture Capital firms like good food?
add your desired topic
Planners
Michele Vitale
Francesco Travaglini
Volunteers:
We need now in Amsterdam:
- one or more people who could check and arrange, in collaboration with the Italian Istitute of Culture, who will provide the connectivity, a working wi-fi setup in order to let the participant to connect with their laptops. Also we need one ore more volunteers who could arrange a streaming live broadcast of the event.
- one or more people who could organise the catering (within the budget we'll provide)
-
Claire Walsh
Participants (aka Campers): la disponibilità è di 100 posti a sedere
Michele Vitale Lawyer and food entrepreneur. Editor of aadimolise.blogspot.com
If you have questions or experience problems, please report them to the BarCamp support forum. For issues related to this wiki, please see the PBWiki Support Forum.