Below you will find a full list of sessions offered at this summer's ProductCamp Austin. Read and consider which sessions you would most like to attend!
We need to fill ~30 session slots, all offer by you - the ProductCamp participants. List your offered session here, if we end up with more than 30 offered sessions, than the sessions will be chosen by the participants in the morning. Please indicate the track that best matches your session.
ProductCamp only works if you get involved - that means speaking or presenting, moderating a panel or roundtable discussion, conducting a workshop, or being on a panel. Proposed sessions will be voted on by the ProductCamp participants with the most popular sessions getting best scheduling. If you can't think of a session to lead, check out the section below called "Topics I would like to hear about" for ideas, or check out some of the really cool sessions offered by people just like you at ProductCamp Austin in June 2008, January 2009 and August 2009.
To learn how to add a session, please read the information on the ProductCamp General Sessions Page(http://barcamp.org/ProductCampAustin_Sessions).
Please submit your session proposals no later than March 20th.
The following are the sessions proposed for ProductCamp Austin Spring 2010, listed by topic/track:
- Agile
- Brand Management
- Career
o Navigating the Product Management Minefield
§ Establishing and growing the product management role in an organization is full of pitfalls and hazards that can quickly derail your effectiveness as a product manager, and sometimes it even blows up on you. Product management training teaches you how to do product management, but it doesn’t teach you how to navigate the political mine field of implementing product management or dealing with corporate conflict. In this session, I'll share a series of scenarios that can derail the role of the product manager and we'll discuss how to handle these situations to help product managers achieve success as they implement and grow the product management role in their organization.
§ Session Leader: Tom Evans is Principal at Lûcrum Marketing and brings over twenty years of successful hi-tech business experience helping start-ups as well as Fortune 500 companies create and launch winning products. Tom’s experience covers numerous vertical industries, technologies and international markets
- Simple Content Framework for Marketers
-
- Market Research
- Positioning & Messaging
o Start with the Story
o Why is it that some products seem to take off on their own and others never find a market? Ever had marketing run with a completly different positioning than you planned for? Let’s discuss some of the key steps you need to take during development to get people talking about your product. View presentation outline here: http://www.arandomjog.com/productcamp-austin-2010/
o Session Leader: Josh Duncan is a product manager at Dell working on the next generation of consumer netbooks. Josh led a discussion on PM best practices, “Why is Everyone Mad at Me”, at the winter 2009, ProductCamp Austin.
- Pricing
- Product Life Cycle & Portfolio Mgmt
- Product Strategy
- Requirements
- Social Media
- Other (Doesn’t fit in one of the above categories)
