Hysea Product Showcase and Awards (Jan 2009)
Hysea (the Hyderabad Software Exporters Association) has been having product awards for many years. Since last year we have a fairly active Products' Forum in Hysea. Among other things we conduct regular Technology Workshops (like a week ago we had a workshop on Cloud Computing, and end of Sept' we have a workshop on Software Products' testing); And, we actively support Barcamps and StartupSaturday in Hyderabad.
This years product awards is to be made alrgaer format public event to showcase the products' work happening in Hyderabad.
(To approach:)
Partner orgs: Nasscom, HeadStart, BarCamp Hyderabad, Step In
Institutions: IIIT, ISB, JNTU-Kukatpally
Annual Product Showcase and Awards
Given the recent traction in activities, this year we want to expand the Product Awards event to a large public event (so far, the product demo and presentations happen to a small panel, in private). So we are looking at an event:-
Objective: Showcase of products and innovation in Hyderabad
- Demos of products
- Workshops on products and innovation
- Invited key note speakers
- Large format finale event (invite CM or such)
- (with highly accomplished product leaders and senior minister as chief guest)
Tracks
Startups (just getting into biz. First version of products exists. Few or no customers)
- Infrastructure (app platforms, frameworks,..) space
- Biz solutions
Web Portals based services business
Established Indian companies
MNC Product companies building in Hyderabad
Student Product idea contest (for final year project)
- Shortlisted student ideas presented at the event
Awards
In each category above (including sub-cat?)
Special award for Innovation
Panel to listen and review in the public presentations made by participants
-Additional info to be provided as a hand-out per a template made by the panel
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PLANNING TASKS
Sep 20
- Get advisory panel (of people that can also guide the event, and lead the judge-panels)
- Get organizing leads for each of the 8 parts (Inaugural/Valedictory, 6 tracks/sessions, student contest)
- Get VCs on the advisory panel
- Get support confirmed from ISB and IIIT and Nasscom
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Format:
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| Hall A | Hall B |
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Inaugural event (1 hour)
- Welcome and introduction of event
- Accomplished entrepreneur as keynote
- Two product CEOs to share experiences in Hyderabad
- VCs to talk about innovation support eco-system
- Introduce (and cite/recognize) all product award panelists
- Kickoff the product showcase/awards events
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Two sessions of product demos. In two tracks
(10 mts each, along with a fact-sheet handout for panel)
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(Founders/VP-dev to present)
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Session 1: (2 hrs)
Infra Startups
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Biz solution startups
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Lunch
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Session 2: (2 hrs)
- Portals
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Established products
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Session 3: (1 hour)
(Three parallel events- student-contest and startup tracks)
Student project contest- finalists (10)
- (5 minute idea brief to be presented. Along with a fact-sheet handout for panel members)
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Startup workshop (2 hours. In two tracks)
- Fund raiser track
- Legal/IP track
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Product panel discussion (75 mts)
- Public showcase of products.by CEOs. (8 mts each. Five companies)
- The awards panel to have a 30 mt panel discussion on products/innovation
- Format TBD
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Finale: Important dignitary as the chief guest (maybe CM?) (75 mts)
- Summarize the product innovation activity
- Release Hysea product directory
- Announce initiatives (if any) to promote and encourage new startups
- (Lobby with govt to provide incentives for the same?0
- Product awards ceremony
(Shd be a major press event)
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Banquet dinner/social
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Nominations:
Hysea will front-end the product nominations
- All product nominations to be automatically considered for HeadStart event
- HS will help promote the event in the HS/SS/Barcamp network
Will work with student-forum for student contest
Advisors/Org Committeee
Event Chair: S.Ramanathan, Cordys
Coordinators: Ramesh Loganathan (MD, Progress Software) and Suheim Sheikh (Founder, SDG Software)
Advisors will be distinguished individuals that will guide the event and will also chair the judging-panels for each of the tracks. And will be the panelists at the concluding panel discussion.
Possible invitees:
- Jay Pullur (Pramati)
- Ajay Gandhi (Wings)
- Sastry (Intense Tech)
- Zustek CEO
- Vijay (Co-founder, Yasu)
- Prof. Sangal (IIIT)
- Amit (Dean, ISB)
VCs to be invited:
- Sudhir (IDG)
- Sateesh (Draper)
- Raghu (Ojas)
Inaugural/Concluding session invitees
- Srini Raju ? (iLabs)
- Srini Koppulu (Microsoft)
- Joga (CA)
Possible Panelists
- VCs: IDG, DFJ (Sateesh), Ojas,
- Angels: TBD
- MNC Products: Motorola, Google, Yahoo, Amazon, ..
- Hyderabad product leaders: Pramati, …
- Academia: IIIT, JNTU-Kukatpally, ISB, ..
Venue and Key dates:
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Oct 15
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Announce event in October
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Nov 15
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Fix panelists (for- startups, established products, student contest) by Nov 15
Nominations (products and student contests)- by Dec 31
- Forward these to HS as well
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Jan 15
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Shortlisting- by Jan 15
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Feb 1
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Main Event: Jan end or early Feb
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Venue:
Need 1 large hall (750+), and two smaller halls (150 each)
- Probably look at Taj Krishna or HICC
- ? Explore low-cost options- IIIT or ISB ?
USB has tentatively agreed
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Costs: 20 lacs
Venue: 2 lacs?
Logistics/event mgr (stalls, stage, etc.)- 2 lacs?
Lunch and snacks (400 ppl)- 1.5 lac?
Banquet dinner (750 ppl)- 3 lacs?
Prizes/momentoes- 1 lac
Student prizes (2 lacs)
- Laptops?
Student contest cash-fellowship award- 2 lac
- Winner 1.5 lac
- 2 runners up- 25k each
- 7 citations-
(All 10 will get mentoring in their final year, for building first version of their idea)
Publicity/Ads- 9-12 lacs
- Need series of ads. Atleast two papers. 2-3 times each.
Misc: 2 lacs
Partnerships/Sponsors:
Hysea will front-end.
- Explore as a joint event with Nasscom?
Will enlist partners: HS, maybe TiE, Nasscom
Sponsors
VCs: Get VCs to be on panels. Request sponsorships
- Target 1.5 lacs each.
- In return, they will get all contact details of the startups/product companies participating
Request patrons among Hyd’ industry majors. Atleast two.
- Target 2 lacs each. Explore- Satyam, ADP, Indy, ….
Major product companies: five sponsors. 1 lac each.
- to get a public showcase slot before finale(8 mts)
- be mentioned as a co-sponsor in all publicity
Student Contest branding opportunity- one (2 lacs?)
- (Progress is interested)
Other product companies: any number (50k each?)
- Will get mentioned as assoc-sponsor in publicity/ads
- Get a stall
Student Product Contest
Meant for 3rd year engineering (pre-final MCA) students. Propsoe a project idea- that can become a startup/product/biz
Format:
- Send invites to colleges by Oct'
- Nominations to be received by Jan 15
- Information sheet (in prescribed format) to be provided by paticipants
- A panel to vett and shortlist
- Selected students to present at the event
Prixe:
- 2 lacs 1st prize
- 5 x 20k 2nd prize
- winners will get citation
- all finalists will get certificates. And mentorship thru their final year
- completed prototypes (at end of final year) will be given recommended access to VCs
