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How to Create Innovative Products

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Saved by Dorai Thodla
on June 12, 2008 at 6:29:02 pm
 

How To Create Innovative Products

 

In this session we will discuss how to create innovative products. While ideas are exciting, how do you make sure that they are useful? How do you let the world know that your product exists? How do you get users?

 

At iMorph and at my previous start-ups (two in India and two in USA), I have been building products. I would love to share some of my experiences, joy and frustration in running product companies over the past 25+ years.

 

In this interactive session we hope to discuss the following:

 

 

  1. Tracking Technology Trends (Tools/Resources)
  2. Keeping an Idea Log
  3. Validating Ideas
  4. Building a Concept Prototype
  5. Buddy Testing
  6. Finding users
  7. Recursive improvement to product launch

 

We will touch upon the following:

 

  1. Open Innovation
  2. Shrinking the time to market
  3. Increasing hit-rate of ideas (Test an idea early, a bigger vision behind a smaller implementation)
  4. Managing teams for innovation (Encourage exploration and experimentation, early failure is not a problem, share experience, team vs person, wear multiple hats)

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